ATTENTION Online Entrepreneur and Business Owner! Don't spend a penny more on marketing or copywriting until you read every word of this special report and discover…
"How to Easily and Immediately Permanently Increase Conversion Rates, Capture the Hearts and Minds of Your Customers And Generate Mega-Profits!"
This month YOU can be one of 4, 3, 2 lucky business owners
who will get a killer direct marketing expert
to use conversion-boosting sales tactics only a handful of "insiders" even
know and hand you a Cash-Magnet so powerful – it will turn your most
distrustful site visitors into paying customers who will whip out
their credit cards, pay you instantly, and beg you for more -
while your bank balance effortlessly soars to new highs!
And, by the way. They won't need to do a damn thing.
Will one of them be you?
We'll find out in just a moment if you qualify, but first, let me ask you a question.
What's the fastest and easiest way to increase your profits by 300% or more without doing any work?
Answer: Trash your template, has-been, done-it-yourself, deadbeat "sales letter," and get my stealth persuasion cash-magnet of a sales letter that attracts more buyers than you can handle, vaporizes your competition, and leaves you with a swollen bank account that's about to burst.
Look, if you have a website that tries to sell something, and you tried different marketing methods, but nothing seems to produce the results you want…then you will find the answers you are looking for right here on this page…
Date: June 5, 2009
From: Strategic Marketing Consultant, and Copywriter Alex Vayner
Subject: How You Can Double, Even Triple Your Profits Overnight With Conversions-Focused Copy
Dear Savvy Online Business Owner,
If you bet your business on do-it-yourself or "run of the mill" marketing, you might as well close shop now and give the money you have left to charity. It'd be more useful.
Why?
Because today's consumers, the very people who's attention you are trying to get, are blasted with more than 3,500 advertizing messages every day!
On top of that your potential customers have families, kids, and financial worries on their minds – and the last thing they are thinking about is your product or service…especially when it comes to paying for it!
To get through the mental brick fortress your average consumer has put up as a defense against any more product, services or widget promotions - You need a web site copy more powerful than a missile to blow through those defenses and persuade people to buy.
Yes, when it comes to online profits, the sales copy is your most
important weapon because it is the ONLY way to increase your orders instantly AND substantially.
This knowledge is so commonplace and profit potential is so great, it's weird how terrible most web copy is these days. Maybe it's a sheer number of new sites or some 'get rich quick' scammers are writing the copy themselves - but most of it is so terrible, it sends your prospects running for their lives, firmly clasping their wallets so you don't snatch a penny from it.
If your copy is sabotaging your sales instead of making you a small fortune - you're getting ripped off! If I were you, I'd be completely pissed off!
Let me ask you...
- Is your website getting you the results you want?
- Are you making as many sales as you'd like?
- Would you like to make more profit than you are now?
If you said yes, here is an incredible opportunity for you to...
- Attract paying clients overnight regardless of a "weak economy"
- Get a killer USP (Unique Selling Proposition) and vaporize your competition
- Turn MORE site visitors into hungry buyers
- Grow your business rapidly with ZERO added cost per lead
- Flood your website with paying clients
- Laugh at costly copywriters and the overpriced advertising agencies
- Have your bank account flooded with cash
- See results literally overnight!
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Alex's Copy Boosted Sales by 309%...
"After Alex's copy boosted sales by 309% on one of my sites, and just a few tweaks doubled my sales on several other sites, Alex became my Secret Weapon for maximizing profits!" - Vincent James |
"Alex has knowledge and tools to quadruple your profits" "Alex has a rare combination of a razor-sharp profit-focused brain, knowledge, tools, and insight into buyer psychology to routinely double, triple, and even quadruple your sales and profits. He did so for us!" - Mike Jacob of Elite Internet Marketing |
If your business isn't the success you dreamed of…if you want to make more sales…if you want to convert more browsers into buyers… and if you would like to learn how a simple change in your copy can boost your sales by as much as 317% or more, then this page contains the answers you've been looking for.
Look, I've tested more than 100 variables of a sales letter in over 631 tests, and have written hundreds of promotional materials - not just web copy. In short, I know what gets results.
And I know what motivates a site visitor to reach into their wallet, pull out their credit card and order…and what does not.
If your sales copy does not bring in as much cash as you would like…or you don't have a sales copy at all, keep reading and I'll show you exactly how to make your website's profits skyrocket.
But first, let's answer a critical question…
Why You Should Believe Me, and Why "Conversions-Focused" Copy is Right For You
I am not your typical copywriter. I know, I know - every copywriter probably says the same thing, but there is a very specific reason why my copy consistently gets better results than copy written by most any other copywriter.
And the reason is…Sports.
Sports?! What the heck do sports have to do with crafting control-beating web copy?!
Here is the story.
It all began with tweaking websites in high school in order to pay for athletic gear.
Now if you ever did any activity when you were in high school, you remember that you just had to have the best and the latest stuff (just like every one of your peers). I was no different – but we were really poor at the time, so I had to figure out how to pay for all my athletic "needs" myself – and so I got into tweaking websites.
What does this mean to you?
It simply means this. I know what it takes to create copy that sells.
By the end of high school I've already worked on over 500 websites, and when SEO was barely a term, I was testing and tweaking the content I wrote for each site to get the visitors stay on the sites longer, click certain buttons, and buy.
Of course my web sales copy in high school was nowhere near what it is today. As you might have guessed, my very first copy flunked, and I got my first hard lesson about great copywriting – to create great copy you first have to become a solid writer...
And just so it happens, I went to Yale University – where I really improved the quality of my writing.
As a side note though, if you think of Ivy League graduates as a bunch of spoiled rich kids raised with a silver spoon in our mouths – I am really NOT one of those guys – and I know the value of hard work.
When my mom, my sister and I immigrated to the United States we were dirt-poor. For a period of time what I ate, wore, and even the furnishing for our basement room – all came from garbage heaps in our neighborhood streets. The first money I ever saw I had earned working as an underage kid for bellow minimum wage. Every nickel I had was a nickel honestly earned.
Ironically though it was sports, not Yale University classes, that brought me to the top minds in direct response industry…
As you probably know, in sports the simplest and fastest way to learn anything is by a process called modeling – whereby you study and imitate the best players in your sport until you can do the same thing just as well.
By applying this principle to marketing and copywriting, I sought out and connected with the top minds in the direct marketing business, and paid tens of thousands of dollars to get them to reveal their secrets.
It was a whole new world. I learned...
"The Best Kept Secrets of The World's Most Profitable Copywriters"
Some of the things I learned will be very profitable to your business when I use these "nuggets of gold" to write your copy. For example…
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It seemed like magic - I would write a sales letter after sales letter, tweak landing page after landing page - and profits like I've never seen before started to pour in.
But it was not magic at all.
You see, what my clients discover is what the great copywriter Gary Halbert has said more than once - "You are only one sales letter from success." I write effective sales letters with systematic precision of a surgeon and - as a result - your business profits increase immediately.
My name is Alex Vayner and my direct sales letters, web-sites, and conversion tests make TOP dollars for my clients. People routinely pay me thousands of dollars to create ads for them. I've taken the most distressed businesses and turned them around overnight.
Now, I know you probably never heard of me. That's because I've been writing copy for my own business and for select few clients. 100% of my work comes by referral and I have not been promoting myself online or through mail-order (like so many other so-called "copywriters" have been) - I've been writing actual copy.
Then it downed on me that an average business trying to make it online (the same type of business I tried to launch in high school) has no chance of getting one of the top copywriters to write their copy for them – and without great copy an online business is doomed.
The top few copywriters are booked for months, sometimes years in advance. They charge humongous upfront fees; Dan Kennedy typically charges $40,000-$75,000 plus royalties - only top marketers, and mostly big mailers like Boardroom, Rodale, Phillips, Weis and Agora can afford to pay these fees.
Get That Skeleton Out of The Closet
What's even more frightening is when you hire a "famous" or "legendary" copywriter - you have no idea whether they wrote any of your copy, even if you coughed up the staggering amount of money they ask for. They won't tell you this but chances are, a junior copywriter is actually going to do the work and the big shot copywriter you pay is only going to review it and make a few changes. Almost all the leading copywriters farm their work out…
Its like paying for a Patek Philippe watch and getting a Casio instead, with a Philippe stamp on it. If I were their client, I'd feel completely ripped off!
Also, many of the big names have decided to use their talents and promote their own product lines. So, you might buy their course, maybe even listen to it once, and decide to write your own copy. Big Mistake!
Writing your own copy is one of the biggest mistakes you as an online business owner can make. Relying on a "guru's" course to write the copy yourself to boost sales is…a lot like buying a black belt in martial arts. You can wear the belt all you won't but you'll still get your ass kicked!
Would you operate on your own heart if you were having a heart attack? I bet you would immediately turn to a surgeon who has studied medicine, participated in many surgeries, and is currently performing the surgeries himself, successfully, on a full time basis.
If so, then why would you put your business in the position of guaranteed failure? The same principle applies to copywriting!
Perhaps you tried writing your own copy (or hunted for a bottom-feeder on Elance-type site) because you felt there is nothing you could do?
Maybe, until now...
I discovered the secret to online success... and you are the winner.
Top Copywriters Spill Beans, Reveal Their Secrets
By learning from the top copywriters in the world, I was able to uncover their secrets, gain their skills, and put together a copywriting system that is the basis for the profit-boosting copy I can consistently create for you today.
Some of the experts I learned from include:
- Jay Abraham - the legendary king of marketing. I took Jay's 9 Pillars to Business Success, Marketing Strategy Setting Supper Summit, Market Domination Workshop, and I now own his entire Strategic Marketing Encyclopedia. I think I've everything he has written!
- Gary Halbert - the Prince of Copy. I paid thousands to get his seminars and study the secrets he never shared otherwise.
- Clayton Makepeace – the best and highest paid copywriter alive. I study his copy like Einstein studied science. I also brought Clayton's Desktop Copywriting Coach, the Business System and utterly wonderful Double Your Profits eBook.
- Dan Kennedy - the no B.S. marketing genius. I went through Dan's Copywriting Seminar in a Box, Copy Clinic, Magnetic Marketing Toolkit, Power Points, and several other programs! I soaked up the tricks of the trade and will put them to work for you.
- John Carlton – the most ripped off and respected copywriter. I joined John's Insider's Club for a while, after taking his Copywriting Secrets of a Marketing Rebel
- Bob Bly - one of the top teachers of direct mail copy today. Every course of his is a jam.
- Frank Kern – top online marketer. I took his Mass Control.
- Jeff Walker – top online marketer, and the creator of the Product Launch Formula.
Of course I also read works by Eugine Schwartz, Caples, Powers, Hopkins, Gary Bencivenga, Joe Vitale and other prominent copywriters…but most importantly, I tested and wrote a lot of copy.
All of those courses and seminars by the greatest minds in the business, combined with a degree from Yale University, is a total of $300,000 dollars in TOP quality information that I will put to work for you!
And after weeks, months, and years of slaving away at producing money sucking ads, I struck the mother lode of gold. Letter after letter that I wrote was producing serious money for my business.
But the greatest and most exciting breakthrough in copywriting occurred only recently, when I started testing all the techniques the copywriting "gurus" taught and realized that I had to…
Flush the Greatest Copywriting Theory Down The Toilet
Because "great theory" does not convert well on websites!!!
Hard to believe, but true.
You see, rather than just trust good copywriting theory I soaked up in the last couple of years, I tested over 100 elements of copy in more than 631+ split tests at my risk and expense, on my own websites. As the result many great writing theories went out the window because they did not convert well.
This is critical for you to understand this because if you miss this point now, you'll be flushing throwing thousands of dollars away, and not even realize it!
Just because you have words on the page, it does not mean they will sell. Just because a "copywriter" wrote your copy, it does not mean it will sell – because specific elements true in traditional copywriting do not work online!
How did I resolve this problem to help you can reap the same rewards?
Testing.
I am a fanatical tester. You obviously know that 99% of copywriters are just writers, right?
They could not care less what your conversion rates are. Some copywriters will charge you a small fortune for an assignment, and say that their copy is good because they wrote a LOT of copy, or worse – because they've written for famous marketers.
So what?!
What does that have to do with bottom line results?!
As a business owner you should be asking what tests the copywriter has run – and which elements convert better - because those conversion rates have the most direct affect on your profits!
I continue to test more than 100 elements of the landing page - copy, graphics, buttons and colors -vigorously. As the result the copy I create is already proven to convert very well. This tells you just one thing - my copy gets results.
Having said that, you want to pay really close attention to discover exactly…
How Almost Every Online Business Goes Wrong
It's easier to understand how to fix a business if we first understand where it went wrong in the first place. In my experience, here's what happens to most online businesses:
1. A person has an idea for a product or a service.
2. That person spends a lot of time and money to create the product.
3. Then they put up a website…and wait for the orders.
Guess what happens?
Absolutely nothing.
To start with, no research was done to find out whether…there a proven need for the product? Is there a market that wants the product and can afford it? Is there no major competitor who already sells the same or better product? What are the marketing methods by which the product will be delivered to the market? These are just a few of the questions that must be answered to improve profitability…or possibly change the approach altogether!
Beyond the unrealized market research though, this person now has their site up and the website is like a Ghost town. There are just a few "lost' visitors stumbling on his website.
When you put up a website and you have two problems.
First, you have to get people to your site.
Second, you have to convert them from Internet surfers into buyers. Studies show that people make decisions about websites in about 7 seconds. If your website doesn't grab the reader, they are not going to buy. They will just click away and be gone, never to return.
If the sales copy on your site is not making enough sales (you should get a bare minimum 1% conversion rate - that is, 1 out of every 100 visitors should buy something) you either need to fix your copy–or replace it!
Here I would like to share with you…
Five Things Your Copy MUST Do - Or You Lose Money!
There are 5 key tasks your copy must accomplish:
1. Your copy MUST get your reader's Attention. Your headline must grab your reader's eyes and draw them into your site; it must hit them between the eyes, so that just for a moment they stop and read what you have to say.
2. Your copy MUST keep your reader's Interest. The body of your copy must keep drawing them down into your story (after the headline has sucked them in). It must keep the reader glued to the page - the deeper they get into your story, the more likely they will buy.
3. Your copy MUST inflame your reader's Desire. Your copy must do more than just present a good logical case for your product; it must make your reader long for the product; it must inflame the reader's desire so that they feel they must have the benefits your product offers.
4. Your copy MUST spur your reader to Action. Remember how I said every time someone visits your site, a sale is made? You need action! You need them to click the button marked "BUY"! Powerful copy makes this happen.
5. Your copy MUST have graphics that subconsciously navigate the reader to, and through the buying process. This maybe the greatest secret (and my secret weapon) that very few copywriters know about because it requires so much testing (which can be both expensive and very time-consuming) – but tiniest, virtually unnoticeable changes in graphics, colors and buttons ALONE can double your conversion rates literally overnight. In fact I've watched this happen with every single one of my clients!
You might be thinking this is direct marketing 101, and you know it all already, but you should also know…
Why Other Businesses Fail,
And How You Can Avoid The Same Fate
True, these elements are the fundamentals…yet I estimate that at least 95% of marketers and copywriters do not follow them.
I can't blame them really. After all, they are easy to ignore. It's easier to think about what you want instead of what your prospect or customers want.
It's hard to get into the prospects frame of mind.
Most business people, copywriters, and marketers get hung up on the wrong things, like:
- Making sure the site/letter/mailer/brochure looks slick and "big time".
- Looking impressive to their peers.
- Talking about themselves ("we've been in business 20 years"… "we're the Number One company in our field"…).
- Being "creative" or "funny" without knowing if that helps get them to their goal.
- Being "professional" while sacrificing sales and prospects.
- Being lazy and using the same tired formula approach for every piece of copy.
- Writing the copy themselves without knowing what really works in copy, and why.
And yet…if you can get into the same "thought-stream" as your prospects, and learn what they want, how they want to receive it, and why it's important to them…
…you'll find that they trust you so much they can't wait to whip out those credit cards and buy from you!
That's where I come in. I've taken the most distressed business, that was down to ZERO sales, and turned it around overnight!
People hate to be "sold." My copy seduces the prospect so they buy your product without remorse. And the results can be immediate.
How?
Because when you need results, you need them now, not in six months...I offer very quick turnaround times…and I am going to bust my behind to produce the best possible results for you (remember, my business is almost entirely referral based).
You can use these secrets to make yourself a fortune.
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When you hire me to work for you, in as little as 24 hours after you start using my copy, your business does a turn around. And I guarantee it.
Every campaign has been a winner. Aren't those the results you want for your business?
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So before you fret about how much my work is going to cost, I want you to think long and hard about how much a homerun could be worth to you. So shopping for price instead of shopping for value is going to bite you in the end.
Seriously, who brags about finding the cheapest cardiologist? No one. Surely, a part of you believes your business deserves the best.
Yet, another part of you wants to find a bargain the same as the next guy. After all, a penny saved is a penny earned, right. Except, at the end of the day, you've got your penny and my clients are banking big bucks.
Yet, there's one more part of you which recognizes that in life, you get what you pay for. And the value your business can deliver just isn't going to come from a raw rookie or from bottom fishing on Elance.
Or, the single worst mistake you can make - doing it yourself. Look, everyone wants to save a buck but you wouldn't dream of stepping into an operating room after watching General Hospital. The difference between hiring a pro and doing it yourself will pay off immediately. When you hire a pro you learn that...
Now, there's another way to make some serious money!
I am going to shamelessly bribe you into action ...
and guarantee you will get results like these:
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My Track Record (A small selection)
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When I decide to accept someone as a client, I totally immerse myself in their business. I want to understand it inside and out. And only then do I begin to write. As a result, my copy reads as if their best friend is talking to them.

Kevin Hogan, bestselling author of Psychology of Persuasion.

Alex Vayner and Yannik Silver

Fred Gleeck, Founder of WebMarketingMagic, top notch information publisher.

Sharon Lecher, Founder and CEO of Napoleon Hill Foundation (she is also on President's Advisory Council on Financial Literacy).
Recently, my own electronic book Best Kept Web Copy Secrets was published and demand for my time has grown exponentially.
Warning:
After I write for you once, you will never let anyone else do your copy.
Time Limited Opportunity
I select just 2 jobs to do a month. That's all. I don't farm out the work. I do it all myself. But that means I get to be selective about who I work with. My schedule is typically over booked.
If you're serious about online success and exploding your business profits, fill out the form bellow right now to set up your free consultation. Take a deep breath and picture making extra trips to the bank with deposits.
Keep in mind that I don't cost you money; I make you money. My copy is an investment, not an expense. And while I do my best to maintain some of the lowest rate professionally possible - if you're price shopping, I'm not the one for your business.
Please don't contact me if you are price shopping; it just tells me you don't "get it."
So how can you hire me to write your copy?
Fill Out The Form Bellow to
Get An Instant Review of Your Website or Marketing Piece
During Your Free Consultation
In the form bellow make sure to leave me phone numbers (day and night) where I can reach you. Please tell me the time zone you are in and when I can call. We will connect by phone and talk.
Top of Form
*(If you are really in a rush, and want to hire me for the 48-hour sales copy, call my office at the toll free number bellow, and tell me so on the message; we can hook-up right away.)
After you fill out the form bellow we'll spend some quality time talking. During your consultation I will freely share my expertise with you. You may discover the reasons why your marketing or copy hasn't been working. It's a fascinating call. You will want to have a pen and paper ready because I will give you many ideas you can use to boost your profits immediately - you WILL want to write them all down.
First I want to understand what your business is. What's working and what the problems are. I am going to want to see copies of what you have been using. I want to know where you want to take your business. What's the next level?
I want to clearly understand what your real needs are. My questions will quickly get to the heart of the problem. You will have a clarity about your business that you lacked.
And then and only then will I make a proposal to write for you and turn your business around - literally overnight. And once you use my copy, you are just hours from the greatest business turnaround you have ever experienced.
Or, you may have a project that just needs to be tweaked a bit. Sometimes, just a small adjustment is all it takes. It's not about charging you high prices. It's about getting you the results you deserve. You win either way because my copy tweaks are deadly effective...
Let me caution you, although I am not yet asking the $30,000-75,000 that my buddies in the copy writing field are charging these day, my time is extremely limited. You might be able to find less expensive copywriters than me... But in that case, you'll probably cost yourself more in lost profits than you would have saved.
And my results are second to none.
After you've filled out the form bellow, I'll reply as fast as I can. (Same-day replies are typically the rule.) You'll have the best advice money can buy, from one of the fastest-thinking and best educated direct marketers on the planet. You get my personal attention.
Now I plan to select exactly who I work with. Right now most of my business is by referral only. So if I don't feel that I can skyrocket your sales, I'll tell you up front. Otherwise, hang on for the most exciting ride of your life.
Arrange for your free consultation now!
Your marketing partner,
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Alex Vayner
P.S. -- If after using Conversions-Focused-Copy, you don't think it is the most powerful marketing advice you've ever encountered in your business... if the results of my cash sucking copy don't prove you'll be able to lower your cost per lead and convert more of your prospects... you let me know and I will totally rewrite from scratch your web-copy at my expense. Just provide me with the results, and proofs and I'll gladly rewrite them.
P.P.S. The right copy can have people whipping out their wallets to buy from you… the question is, do you have the right copy? For most people the answer is "no". Why not get the right copy today? Fill out the form to set up your free 15-minute consultation.
P.P.P.S. My fees are a bargain compared to the cost of poor copy. They're also a bargain compared to the completely ineffective junk you'll get from a "copywriter" who moonlights to write your copy and charges only a couple of thousand bucks. Don't waste your money on amateurs!
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